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Client

Anat Lechner

Industry

Design Services

Service

Digital Prodcut Engineering

Duration

1 Year

HueSense

HueSense is a smart color intelligence platform created for Huedata AI. It helps teams across fashion, branding, automotive, and more understand and use colors more effectively. By combining real-time analytics, historical data, and AI predictions, HueSense supports creative professionals in making informed color choices that align with trends and market demand.

The Challenge

The client was struggling to process large volumes of color data, both real-time and historical. Their existing tools weren’t equipped with AI-driven insights, which made it hard to identify trends or get clear recommendations. Designers and decision-makers lacked a centralized platform to track, compare, and predict color usage across industries. The result: slower decisions, outdated palettes, and missed opportunities.

The Solution

We built a cloud-based AI platform that does more than just analyze colors it helps make sense of them. HueSense uses deep learning, predictive analytics, and an intuitive dashboard to give users instant, intelligent, and actionable insights about colors.

AI-Powered Color Recognition

Automatically detects and categorizes colors from images, products, and artworks using deep learning. This makes color tracking fast, consistent, and reliable.

Historical Trend Analysis

Pulls from 30+ years of data across fashion, branding, and art to show how colors have evolved. This helps teams choose colors with long-term relevance.

Real-Time Color Analytics

Delivers live updates on emerging color trends so businesses can act fast and stay ahead in their design and marketing strategies.

Seamless API Integrations

Connects with popular tools like Adobe and Figma to simplify workflows and eliminate manual color tracking for design and branding teams.

Custom Color Palettes

Let users create, save, and compare palettes tailored to their industry or brand, while receiving AI-powered recommendations to improve consistency.

Automated Report Generation

Generates beautiful, data-backed reports with predictions, comparisons, and insights, saving teams hours of manual work each week.

The Impact

HueSense gave Huedata a massive upgrade in how they and their clients use color data. Teams could now quickly discover trending colors, predict what's next, and confidently back creative choices with solid data. The platform has become a reliable tool for designers, marketers, and product teams across various industries.

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Faster Research

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Improved Accuracy

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Improved Engagement

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Reduction in Time

Key Features

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AI-powered color detection and categorization.

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Real-time and historical color data analysis.

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Predictive analytics for future color trends.

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Personalized and shareable color palettes.

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API integrations with Adobe, Figma, and more.

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Automated, presentation-ready color intelligence reports.

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