React Native Development

Third Rock Techkno is a leading React Native app development company providing excellent mobile app development services to clients. We focus on quality, proper communication, transparency, and human relations. Understanding our clients’ needs and providing them with result-oriented services is what sets us apart from other React Native app development companies. At Third Rock Techkno, we not only believe in developing products but also in building long-lasting relationships with our clients.

React Native is a prominent open-source project of Facebook. It is ideal for developing mobile apps by using the popular and fast-growing React library. React Native development has transformed the mobile app development with higher speed and performance.

Our React Native Services

  • 1. Cross platform app development
  • 2. Universal app development
  • 3. UI/UX update app development
  • 4. Architecture change app development
  • 5. Custom NPM package development
  • 6. Maintenance and Update app development

Our Existing Clients

We cater to a diverse clientele spanning across various industries.

Why Choose Us As Your React Native Development Company

Experienced Developers

Our seasoned React developers have the expertise to build secure, creative and highly-interactive mobile applications. Whether you are a startup or an SME, our experts will get the job done.

Trusted Delivery Methods

We employ the agile methodology to keep you in the loop. Our company is known to deliver quality React Native app development services that meet your business goals, timeline, and budget.

Competitive Rates

We offer the most competitive rates on the market. Our personalized React Native app development services meet different budget needs of our clients from across the globe.

Transparent Work Approach

We ensure complete project visibility right from the time you approach us with your needs. We use email, phone, Skype, Slack and other mediums for regular communication with you.

Customer Satisfaction

Our designers, developers, quality analysts, and a project manager – all strive for customer satisfaction. We deliver React Native app development services that align with our clients’ needs.

Client Testimonials

Our WORK speaks louder than our WORD. Find out how we helped clients overcome challenges and succeed.

Smoovr

Very good communication at all stages. Always prompt to reply. Excellent quality of work. The team at Third Rock Techkno was communicative, responsive, and accommodating as they produced high-quality work.

Jonathan Wood, Smoovr

Ontime

It was a pleasure working with the TRT team. Prior to contracting this group, I had a system created that was absolutely terrible and poorly developed. I also worked with a few freelancers that couldnt cut it either. TRT was actually able to execute on our concept and have built a truly solid system for our company.

Karl Pierre, Ontime

Main Features of React Native

Speed & Performance

React framework uses unique techniques to economize DOM operations required to update the UI. React 15.4.0. It also introduced a new performance timeline feature which allows the developers to see exactly when the components get updated, mounted and unmounted.

Component-Based

React is a component-based framework. With each component designed with specific logic, we can create a user interface of the web application. The logic is written in JavaScript instead of templates, so developers can easily pass the data throughout the application and keep the state out of the DOM.

Server-Side Communication

The library of React Native empowers developers by giving them lifecycle hooks to enable the server requests. This feature makes it easy to understand the mechanism of XHR requests and easily updates the library to use them.

Asynchronous Functions

One of the significant reasons for the immense use of React Native app development is the asynchronous function and generators offered by ES6.

Recent React Native Development Blogs

10 Sep 2020 | 11 Min Read
How To Test An MVP: 5 Proven Strategies

Time and money are valuable resources. Investing them in a product idea that may eventually fail in the market tends to cause irreversible damage in terms of financial stability. Developing an MVP helps you verify whether a proposed product has a chance of making it big in the market. It is, therefore, necessary to test and review MVP in-depth, so as to avoid wasting time and efforts in building a full-fledged product. In this article, I provide you with an overview of how to build an MVP and an in-depth look into how to test your MVP. MVP - A Brief Background The concept of a Minimum Viable Product (MVP) was popularized by Eric Ries in his book ‘The Lean Startup’ [https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898/ref=sr_1_1?crid=1F2VQLD66U42X&dchild=1&keywords=the+lean+startup+eric+ries&qid=1599634054&sprefix=the+lean+startup%2Caps%2C970&sr=8-1] . His definition of MVP is “The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.” The idea of viability differs from person to person just as it differs from a product to product. In a more general sense, a product is viable if it successfully fulfills a need in the market. The notion of product viability is concerned with learning whether the features you deem important are, in fact, important to the users as well. The minimal aspect comes to play in identifying the features that are necessary (must have’s) and the ones which are surplus (nice to have’s). How To Build an MVP The process of building an MVP begins by defining the core problem that your product is aimed at solving. The key to developing an effective MVP [https://www.thirdrocktechkno.com/blog/10-essential-steps-to-build-a-saas-mvp/] is defining the problem as clearly and specifically as possible. Once you’ve successfully defined the problem, the next logical step would be to come up with the most efficient solution. Build an MVP simple enough to test the feasibility of your central idea while satisfying the needs of the customers. Remember, the execution of an idea is often more important and difficult than the idea itself. As such, you need to be on the lookout for your competitors and study them. The objective is to present your product in a way that’s better than its contemporary alternatives. Before commencing the actual development process, it is essential to plan out the details of the project. You can opt for either a time-based or a progress-based product roadmap, depending upon the needs of your project. After a detailed plan is laid out, the actual development process begins. Start out by building a basic version and keep testing and updating it until you have something that resembles your idea of the final product. Ultimately, you seek to earn revenue from the product that you’ve developed. But to do so, it is necessary to test various pricing models in the development stage itself. You need to come up with a model that is neither overpriced nor underpriced. Finally, launch your MVP in the market and stop further developing it. After the launch, your main focus should be to attract more users by spreading a word about your product. 10 Essential Steps To Build a SaaS MVP Read More [https://www.thirdrocktechkno.com/blog/10-essential-steps-to-build-a-saas-mvp/] How To Test Your MVP > “Of course, as the Minimal Viable Product is not the final version of the product, it's unlikely to be perfect. However, testing should show if there are any major issues with the MVP that must be fixed.” - Vladlen Shulepov, CEO, Riseapps [https://riseapps.co/] As you know by now, the concept of building an MVP wasn’t already there. Even now, many startups and entrepreneurs underestimate the power of testing and validating an MVP. “Why should you test your MVP” is still a common search term, both on Google and in real-life conversations. It is very critical to test your MVP no matter how promising your idea sounds. Sometimes, how we see the product or the problem for that matter, is vastly different from the audience we are aiming to target. No amount of data can outperform the insights we get from the responses of actual people. > “The creation of MVP is an affordable and low-risk investment that, combined with a proper testing approach, can be potentially transformed into a robust product.” - Maxim Ivanov, CEO, Aimprosoft [https://www.aimprosoft.com/] A good approach for how to test an MVP would include testing the major hypothesis underlying the idea. I am going to discuss the top 5 proven MVP testing strategies that work well with most product types. However, there can be many other ways to do so too. The only decisive factor for how to test your MVP is that you should be able to verify your MVP has a market demand and will create value for the users. > “An MVP is ready for testing when it has enough features to solve the core problem. The core problem in most cases will be the most pressing problem which will be the foundation of the product. If we take Gmail as an example, the core functionality is sending emails to another receiver in a simple and quick way. All the other features like adding a signature, attaching a file from Google Drive are good to have, but those features will not make or break the product.” - Rahul Mohanachandran, Founder and CEO, Kasera [https://kasera.co.uk/] Top 5 Best MVP Testing Strategies 1. Customer interviews Did you know UberCab was initially targeted at customers (passengers) only? During the MVP testing stage, they learned that a much better solution would be to meet the needs of both passengers and drivers. That’s how Uber came into being, with the help of insights gained during MVP testing in the form of real-world customer interviews. Once you have built an MVP, the most honest feedback you can get is by asking open-ended questions to your potential audience. Encourage unfiltered, unrestricted responses about how your MVP will be useful to your customers. In order to get the right kind of insights, you must know how to leverage first-hand interviews in the right way. There are many ways in which you can get the responses you are looking for. For example, list down problems that your product aims to solve and ask your customers about it. Tell them to rank these problems and understand how desperate they are for the solutions. Then offer your MVP as a solution and ask them if that’s something they would like to try. It’s also an opportunity for you to gauge insights about your final product. Asking things like what else would you wish the product could do for you can help you reshape your MVP into a much more viable final product. > “You'll only get the answers you are waiting for if you address the question in a vis-a-vis setting. Not only will your customer be more honest, but their answers will also be as authentic as it can be since there's no way they can lie about something that they have only seen for the first time. These are realtime reviews and they will surely be pivotal in improving your MVP.” - Willie Greer, Founder, The Product Analyst [https://theproductanalyst.com/] Find your testers Sometimes, it's also extremely beneficial to identify the audience that may be interested as well as the ones who may not be interested in using your MVP. These people can work as testers for you and give you actionable feedback about your MVP. > “We release the product, let's say an alpha build of an app. Then we solicit feedback via surveys from the testers we've selected, and interview testers who are on the positive and negative end of the spectrum. These are people who often feel very strongly one way or the other, and their opinions can really help us hammer out issues or improve features.” - Dan Bailey, President, WikiLawn [https://www.wikilawn.com/] > “Collect some users who might possibly use your product and have them try out the MVP in a test environment. You will very likely see the best results from this one as the user personas match your target audience. If they can derive value from the product, then you might be good to go!” - William Chin, Web Consultant, PickFu.com 2. Landing pages Buffer, the renowned social media tool, was once just a landing page, actually two landing pages. The first page showed its features and the second was a signup page. According to its co-founder Joel Gascoigne, that’s all he did to validate his MVP. Landing pages are one of the most trusted answers to how to test an MVP. A landing page helps you find out whether your MVP interests your target audience. Conversely, it can also tell you what kind of buyers are interested in your product. You never know, you could discover a whole new treasure of potential market through a landing page MVP. Even though landing pages are very common, not many budding entrepreneurs make the most of it. At best, landing pages are treated as an opportunity to build an email list of potential buyers. But it’s so much more than that! The kind of data you get out of landing pages can be a gold mine of insights for you. For instance, you can try out a couple of different versions of a landing page. These versions could show your MVP in various different ways, from design to features and pricing models. Now, based on the number of and the kind of people who sign up for those different versions, you will be better   to to understand how viable a solution your MVP is and what kind of users it appeals to the most. Google Analytics [https://analytics.google.com/analytics/web/provision/#/provision] can do the job well for gathering all the relevant traffic and sign up data. > “A/B landing page tests, hot maps, and pre-order sales pages are good ways to test pricing. You know that an MVP is ready for testing when it is capable to test the riskiest hypotheses. Instead of perfecting the design or technical details, spend more time collecting feedback from users in multiple iterations. Less is always more.” - Anastasia Schmalz, Founder, GenerationNomads.com [https://generationnomads.com/] 3. Crowdsourcing campaigns Source: https://techcrunch.com/2012/07/08/how-pebble-and-other-product-phenomenons-killed-it-on-kickstarter/ Crowdsourcing campaigns are majorly leveraged to raise funds for bringing a product idea to life. However, if done the right way, you can use it as one of the top MVP testing strategies too. Under a crowdsourcing campaign, entrepreneurs explain their startup ideas and provide relevant details as to how they plan to use the money received out of the campaign. If users like the idea and are ready to invest in it, it clearly indicates the idea is worth pursuing. If there are investors today, there will be buyers tomorrow However, the major challenge here is to make your MVP stand out from the rest. Platforms like Kickstarter [https://www.kickstarter.com/] and IndieGoGo [https://www.indiegogo.com/] have become tremendously popular now. There are hundreds of campaigns being launched on these and many more platforms. So, you have to present your idea that not only appeals to the users but also sounds convincing enough for them to invest in it. The Pebble E-Paper Watch [https://www.kickstarter.com/projects/getpebble/pebble-e-paper-watch-for-iphone-and-android?ref=sidebar] killed it on Kickstarter as the first smartwatch within an affordable price range. With a highly effective crowdsourcing campaign, they raised over $10 million [https://www.forbes.com/sites/wilschroter/2014/04/16/top-10-business-crowdfunding-campaigns-of-all-time/#46e381273e9f] in less than 40 days! 4. Ad campaigns An ad campaign can be a holistic market research tool for you if you know how to use it well. Just like landing pages, ad campaigns on social media channels too can provide you with highly useful analytics. However, the kind of analysis you get through ad campaigns is pretty sophisticated. Ad campaigns enable you to make the most of the buyer persona [https://blog.hootsuite.com/buyer-persona/] you must have created for your MVP in the initial stages. Based on this persona, ad campaigns allow you to position your MVP to the specific sections of the audience that you want to reach out to. You can show your ads to people on the basis of gender, location, age group, and even interests of your audiences. Moreover, an ad campaign is your chance for A/B testing your MVP. You can create different ad campaigns for different audiences. Along with that, you can also choose to create ads highlighting different aspects of your MVP to gauge what appeals to your audience the most. Analytics like click-through rates [https://analytics.facebook.com/success-stories] will help you polish the positioning of your MVP which in turn will help you launch your MVP in the most effective way. > “Let's say I wanted to create a profitable niche e-commerce business around Unicorn apparel. First I'd test interest in the idea, creating a website and some blog articles to see if I could get organic SEO traffic with a new site. Seeing that organic traffic can be the mechanism to build the business, I'd create a Facebook page and share memes and other sharable content to generate interest, a community, and learn more about my potential demographic. This would then inform me of what sort of merchandise to create based on user feedback.” - Austin Iuliano, Social Media Consultant, Austin Iuliano Inc [http://austiniuliano.com/] 5. Wizard of the Oz Just like magic, this MVP testing strategy is all about creating an illusion in the mind of your audience. Wizard of the Oz can be your savior if you don’t have enough funds to build a complete MVP. Under this approach, what your audience sees is much more sophisticated than what you actually build. Zappos [https://www.zappos.com/], the pioneer in online shoe retailing business, is a classic example of how successful this MVP testing technique can be. The founder Nick Swinmurn had a great idea of selling shoes online but he wasn’t sure whether people would be willing to buy shoes without trying them on. He didn’t want to invest money in an idea the demand of which was still only in his head. To verify whether his business would create value in the market, he set up a website. He then went to local shoe stores, clicked pictures of the shoes, and put them for sale on his website. This way, he made his customers believe that Zappos was a brand with a huge inventory and a supply chain system in place. In reality, he would simply buy the shoes and get them delivered to his customers for the first few orders. Now that he knew his business model had a demand, he went ahead and created a full-fledged startup. Later in 2009, the million dollar shoe retailer was acquired by the eCommerce giant Amazon [https://techcrunch.com/2009/07/22/amazon-buys-zappos/]. Thus, if you have an interesting idea, the wizard of the oz is your go-to MVP testing approach. It yields the maximum benefits when the idea is fresh and it is possible for you to carry out initial processes manually. > “The common scenario for testing an MVP is to hand it to a small group of loyal customers and start generating feedback. Of course, before an MVP can happen you go through a rapid prototyping step, creating an interactive click-through model of an application. That way, an MVP is sort of pre-tested even before it’s developed.” - Joe Tuan, CEO, Topflight Apps [https://topflightapps.com/] How To Build A SaaS Product: A Complete Guide Read More [https://www.thirdrocktechkno.com/blog/how-to-build-a-saas-product-a-complete-guide/] How To Test An MVP: The Bottom Line > “Choosing the right way to test your MVP will depend a lot on what type of MVP you’ve created. If it’s an explainer video, blog, or fundraising pitch, your measurement of success will be as simple as seeing how many people viewed, commented, or donated.” - Sam Orchard, Project Director, Edge of the Web [http://www.edgeoftheweb.co.uk] > “With groups of users that gradually grow larger. Start 1, then 10, then 100, etc. For each user, understand what they like, what they don't like, what the solution replaces, and why they have that existing issue.” - Nick Swekosky, CEO, Market Metrics [https://marketmetrics.io] Out of the MVP testing strategies I have shared here, you can choose to adopt any one or a combination of techniques. The only thing that matters is your approach to test an MVP should provide verifiable insights on whether your final product will have a fair share of the market after its launch. Looking to create a quick and effective MVP for your software idea? Contact us [https://www.thirdrocktechkno.com/contact-us/] for a free consultation call with our experts! [https://bit.ly/Hire-TRT]

24 Jul 2020 | 11 Min Read
Best Free App Monetization Strategies 2020: A Complete Guide

Amongst the millions of existing mobile apps on app stores, there are some truly exceptional ones that get lost in the crowd. No matter how groundbreaking your app idea is,it’s good for nothing if users don’t know it or pay for it. App marketing techniques [https://www.thirdrocktechkno.com/blog/mobile-app-marketing-mistakes-that-can-hurt-your-brand/] play a huge role in getting your app some recognition. But what after that? You have to earn revenues in order to grow. This is where app monetization comes into the picture. To make the most out of your brilliant mobile app, here are the best free app monetization strategies to use in 2020. In this blog, we will answer the following questions for you: What is app monetization? How do I monetize my mobile app? What types of ads can I run on my mobile apps? How do I choose the best app monetization model for my mobile app? What is App Monetization? In simple terms, app monetization refers to the act of generating revenue from an application. Typically, the mobile app monetization process begins after the app has been downloaded by the users on their devices. Once the companies have a better understanding of their market and users, they can capitalize on a relevant mobile app monetization model to get started. > “All developers put in a lot of effort into making an app. The amount of sweat and time that goes into it cannot be measured fairly. Sometimes, developers incur a cost to get their app running, either for some service they're dependent on or other common requirements with an app - a supporting website, it's hosting, its domain, etc. Building something for free is great, but it's even better to be rewarded for your hard work.” > - Rajat Vaghani, Founder and CEO, Snap Search [https://snapsearch.online] Most modern businesses adopt an app monetization model as it is critical for the development of their app business model. Free apps attract the maximum number of users. So, once these apps are downloaded, the developers can make modifications to earn a profit out of them. It is necessary that such changes do not drive away from current users while earning revenue at the same time. Top Free App Monetization Strategies in 2020 Considering a large number of app users, organizations can employ a myriad of strategies to make money off their apps [https://www.amazon.com/Mobile-App-Marketing-Monetization-thousands-ebook/dp/B00N14RSNY/ref=sr_1_1?crid=2R9CD1K40M16A&dchild=1&keywords=app+monetization&qid=1595574637&sprefix=app+monetization%2Caps%2C416&sr=8-1] . However, make sure you don’t compromise on UI UX of your app while deciding on app monetization strategies. In the long run,  a bad UX can have a number of serious repercussions [https://www.thirdrocktechkno.com/blog/5-reasons-why-a-bad-ux-can-be-dangerous-for-your-app/] on your app revenue. > “Protecting the user experience at all costs will keep users coming back. They'll continue to use your app, leave positive reviews, and even recommend it to their friends. Just wait and watch how your app begins to generate more revenue than before.” > -  Dennis Bell, Founder and CEO, Byblos Coffee Following are 7 of the most popular free app monetization strategies along with their pros and cons: 1. In-app Advertising Models In-app ads are the most popular model among app development companies for generating revenue from their apps. Since it allows businesses to earn profits by keeping the app free, it’s the most sought after method of mobile app monetization in 2020. However, these ads can also backfire by cluttering up the UI if displayed at the wrong place or time. There are 5 types of in-app advertisements for mobile apps: Banner Ads Banner ads are the oldest form of in-app adverts. These ads are more relevant in mobile apps that have a free and a paid version. The free version of the apps hosts banners that occupy a certain area of the UI to advertise a product/service. Over the years, banner ads have garnered negative reviews. They make the UI repulsive and the users find them intrusive. Moreover, these ads take up a small area of the screen making them almost invisible to the eyes of the users. Since they have a low engagement rate, the advertisers are not willing to a hefty amount for running these ads. Interstitial Ads Interstitial ads are a popular alternative to banner ads. It is named so because it appears as a full-screen advertisement between separate user flows such as pages, stories, etc. Interstitial ads can be in the form of a display or a video and ask the users to just simply look at the screen during its run-time (usually a few seconds). By understanding the dynamics of their user, app developers can optimize this strategy in their best interest. It is important that these ads don’t cause a negative user experience inadvertently. The end of a user flow is generally considered an appropriate time for displaying interstitial ads. A great advantage of this model is that it demands the users’ attention for a very short amount of time. After just a few seconds, the users have an option to close the ad and move on or click through to get more information. Native Ads In this model, the adverts are adapted seamlessly into the overall look and feel of the app. These ads are placed in such a way that they look like just another piece of content on the app. In this way, they don’t distract the users but rather blend in naturally with the UI. This also results in an increased engagement rate and user-friendliness. In hindsight, this method does raise concerns over its use. The ads can deceit the users into thinking that it is an organic part of the app which disrupts the user experience. The app is perceived as spam and it chases away the users. The solution is to make the adverts feel natural while clearly marking them as ‘sponsored content’ at the same time. Affiliate Ads Affiliate ads are a form of Affiliate marketing [https://neilpatel.com/what-is-affiliate-marketing/]. They allow businesses to use other apps, products, and services to generate revenues. The developers earn commission by advertising related third-party apps and products on their applications. Since these ads use the ‘word-of-mouth’ principle, the success rate is relatively high as loyal users trust the recommendations given by their favorite apps. Affiliate ads work the best when they enhance the user experience. Companies must place the ads at relevant points in the users’ journey. Example: A home workout app can advertise for an equipment store in between the individual exercises. Reward Ads Reward ads are the most effective type of advertisement for app monetization. This is particularly beneficial for free apps that get the users hooked for long periods of time such as mobile games. The users are motivated to watch a short ad (usually a video) in return for an incentive such as an extra life. To get this model right, the value of the reward must be in line with the advertisement. The timing and frequency of the ads are also crucial. Users must not find themselves watching an ad over and over which ultimately defeats the purpose of your app. > “The rewarded video ad should be shown when there is something big in return. For example, on most of my games, when a user loses all the lives,I show a button to get an extra life and continue the game. The conversion rates for that button are always high.” > - Madhsudhan Khemchandani, Owner, MK's Guide [https://www.mksguide.com] 2. Freemium Models The Freemium model [https://blog.hubspot.com/service/freemium] combines free and premium features into one app. Essentially, freemium apps can be downloaded for free. The free version of the app allows the users to browse through the basic features. The premium version of the app can be accessed by the users when they make a purchase that unlocks additional content and features. The strategy is particularly useful for those with an aim to expand the user base while still being able to monetize the app. Free accessibility of the app has the potential to attract large crowds that can be converted into the users of the application. The success of this method depends upon the user experience of the apps. Only if the users find the free features valuable enough, then will they be willing to upgrade to the premium version for a complete experience. Spotify is a prominent example of a freemium app. Through constant experimentation and data analytics, the app has achieved a higher conversion rate than most other apps in its niche. Pros of freemium model * The app develops a loyal user base since people are able to initially try it for free. * Highly adaptable and suitable for all the industries. Cons of freemium model * The right balance of free and premium features is often difficult to determine. This can bring about too few or too many free features. * This model often requires the developers to provide users with time and options for decision making. The users can take a long time to test the free features and in the end decide against going premium. 3. In-app Purchase Model One of the best free app monetization strategies in 2020 is the in-app purchase model. This functionality makes it possible for the users to buy content, services, or special features (such as a power-up in game) within an app, at a predetermined price. While implementing this app monetization model, developers must ensure these in-app purchases add to the experience of the users and not otherwise. Like reward ads, the product/service must be worth the money spent. This model demands some efforts on the part of the app provider. Users must be encouraged to make those in-app purchases. This can be achieved by sending personalized notifications and offering periodic discounts to the users. The photo editing app VSCO has managed to successfully use this model to its advantage. The app offers a wide range of additional photo presets with their own aesthetic in the form of in-app purchases at bargain prices. Pros of in-app purchase model * It is a very risk-free method of app monetization. * The model has proved to be most successful for the e-commerce vertical. Cons of in-app purchase model The selling platform (Apple store or Google Play Store) demands a high commission rate for selling virtual products. 4. Subscription Model In many ways, the subscription model is similar to the freemium model. However, mobile apps with subscription models go beyond the simple “buy” or “don’t buy” options. Several apps offer various levels (bottom to top) of subscription to the users. Each level has its own pricing policy and an accompanying set of features. This functionality even allows those ‘not-so-sure’ customers to test the app with a low tier of subscription. Besides converting users to subscribers, these apps must also focus on introducing new and interesting features/content for the current subscribers. Headspace can be used as a relevant example of the subscription model. By offering guided meditation on productivity, relationship, and other topics, the popular mindfulness app has amassed thousands of subscribers. Pros of the subscription model: * Long term subscriptions result in a steady and reliable income. * The model can drive a significant amount of engagement. Cons of the subscription model: Apps with subscription models often require a huge investment to create highly responsive and constantly engaging content/features. 5. Sponsorship and Partnership Using this mobile app monetization model, developers work together with advertisers to earn profits. The advertising company will provide a reward to the users upon completion of certain in-app actions. The original app’s user base must be strong enough to attract brands for collaboration and greater exposure to the audience. The original app benefits from the interaction with the users of the advertiser app. In other words, sponsorship is a mutually beneficial deal for expanding the respective user base of each brand. > “A creative way that an app can be monetized, which unfortunately a lot of developers are not thinking about, is by product placement. This is advertising, but not annoying advertising. For example, let's say you have a restaurant app. You could get paid by a big company like Coca Cola to show their logo in the restaurant menus. It's not annoying, it doesn't take up screen space, and users won't feel cheated.” - Oliver Bravo, Founder and CEO,Best Lawsuit Loans LLC [https://presettlementlawsuitloans.org] The best example is that of Nike + and Headspace. App users get the benefit of coaching from Nike pros along with advice from Headspace experts to improve their overall experience of the running and exercise experience. 6. App Data Monetization Data monetization is quite a controversial free app monetization strategy. Under this model, app owners collect data from their users and sell it to others. A number of industries have already started earning revenues from their customer data. > “Data monetization can drive revenue to any app category. After the one-time SDK integration, there's no further commitment, so it's scalable.” - Jus Chall, Brand Strategist, Skein [https://www.skeinagency.com/] At present, the importance of big data is unparalleled and it is extremely useful in virtually every field. App developers can use this for creating hyper-targeted marketing campaigns for the current users and boost ad prices. However, this model of app monetization is a tricky one. The developers must resort to a completely secure and transparent data collection process. Moreover, users should be able to voluntarily decide whether to opt-in for the process and should be allowed to opt-out at any time. > “Avoid data monetization if you can’t protect the privacy of your users’ data. While selling data can help you make some money, it will hurt your business in the long run and make you vulnerable to competitors.” > - Neal Taparia, CEO, Solitaired [https://solitaired.com/] Which Free App Monetization Strategies Are Right for You in 2020? > “Free app monetization strategies must employ clearly defined revenue models that are transparent to users of your app and are defined upfront before any engagement or download.” > - Bryan Osima, CEO, Uvietech Software Solutions Inc. [https://www.uvietech.com/mobile-app-design] In order to maximize monetization from your app, it is important to comprehend the analytics of user behavior. An ideal strategy is one that prioritizes the user experience while generating revenues. Since each app has a different set of features and aspects to it, choosing the right model can be tricky. However, the following few points will help you get a clearer idea. Business Goals An application is launched by keeping in mind the business goals of the company associated with it. Some apps aim at making profits right from the beginning while others concentrate on increasing their user base first and think about monetizing at a later stage. Outlining a clear business goal helps in identifying the most appropriate approach for your business. 11 Must-Have eCommerce Mobile App Features Read More [https://www.thirdrocktechkno.com/blog/11-must-have-ecommerce-mobile-app-features/] Understand Your Target Users As mentioned before, getting familiar with your users is an important step in determining the monetization strategy for your app. You can learn about the demographics and app usage patterns and strive to give the best user experience to your users while looking out for yourself. Free App Monetization Strategies in 2020: The Bottom Line The mobile app monetization models discussed above are not exclusive; many apps use a combination of strategies. An example can be that of a free app with targeted ads. Currently, a large number of companies use a blend of strategies to monetize their apps. The key is to find out which combination works best for your app.

09 Jul 2020 | 11 Min Read
Why Choose Reactjs For Your Next Project: Features and Benefits

To ease the process of web development, there are a plethora of extremely useful front end frameworks [https://www.thirdrocktechkno.com/blog/top-front-end-javascript-frameworks-to-use-in-2020/] available today. Despite not being a full-fledged framework, Reactjs has been widely used by a majority of development companies. What has led to such unparalleled popularity and success of Reactjs? In this blog, we enumerate the key features of Reactjs and describe what are the benefits of using Reactjs. At the end, we also present the best uses and explain why you should choose Reactjs for your next project. What is Reactjs? Reactjs [https://reactjs.org/] is an open-source JavaScript library widely known for creating dynamic and highly responsive user interfaces. With a component-based architecture, Reactjs emerges as a very efficient solution for developing fast & scalable front-end for web and mobile applications. It primarily focuses on building natural, interactive and appealing applications. Reactjs demands a minimal coding effort on the part of developers and offers best rendering performance. However, Reactjs is a lightweight view library that only supports the UI components. Therefore, it requires integration with other technologies and tools (such as Flux and Redux) in order to get a full-fledged architecture. With remarkable features that include real-time updates, server-side rendering and so on, this JavaScript library has gained immense popularity among the developers community. Growth and Popularity of Reactjs in 2020 Reactjs was created by Jordan Walke, a software engineer at Facebook, in the year 2011. His objective was to develop a JavaScript-based library to streamline the app development process and facilitate more comfortable user experience. More and more businesses are recognizing the importance of a good UX [https://www.thirdrocktechkno.com/blog/5-reasons-why-a-bad-ux-can-be-dangerous-for-your-app/] and Reactjs serves as the easiest way to streamline your app’s user experience. > Developers are fighting over which frontend framework is better.. it's not like users know or care. They mostly care about the User Experience. UX should be our focus on the frontend. 🗣️ — Jad Joubran (@JoubranJad) June 4, 2019 [https://twitter.com/JoubranJad/status/1136030060975017984?ref_src=twsrc%5Etfw] In 2011, Facebook applied this new library to its web-based application and in 2012 it was applied on Instagram. The library went open source in 2013 and soon its implementation expanded. More and more developers started employing Reactjs for developing single-page and large scale applications. Twitter, Netflix and Dropbox are just a few names from a massive list of tech giants who have used Reactjs for their web apps. In 2015, Facebook launched Reactjs as a cross-platform mobile app development framework. Soon after its release, the framework got widely accepted by the companies that specialize in the mobile-first strategy. Image source: The State of JavaScript [https://2019.stateofjs.com/front-end-frameworks/] Gradually, Reactjs started competing with Angular [https://www.thirdrocktechkno.com/blog/differences-between-angular-and-react-for-web-development/] and other JavaScript frameworks until it earned a top position in the web development market. Top 14 React Libraries You Must Try in 2020 Read More [https://www.thirdrocktechkno.com/blog/top-14-react-libraries-you-must-try-in-2020/] Why Choose Reactjs For Your Next Project: Features of Reactjs The developer community loves Reactjs for its robust features. Some of the Reactjs features that distinguish it from the rest are: 1. Virtual DOM Virtual DOM is one of the chief characteristics that facilitate fast and flexible application development using Reactjs. Its memory reconciliation algorithm enables React to replicate a web page in its virtual memory. In this way, a virtual DOM is the representation of an original DOM. With every modification in the web application, the virtual DOM re-renders the entire user interface. In a virtual DOM representation, only the components that have actually changed are updated and not all the components. Thus, Reactjs makes the app development process quicker and cost-effective. 2. JSX JSX stands for JavaScript XML [https://www.geeksforgeeks.org/reactjs-introduction-jsx/]. It is a markup syntax that is very similar to HTML and is used to describe the appearance of an application’s UI. JSX is one of the best features that Reactjs has to offer. It makes the syntax, used by developers to create React components, almost identical to the HTML they will inject in the web page. This makes writing the building blocks of Reactjs effortless and simple for the developers and gives them an easy way out. 3. One-way data binding One of the major reasons why you should choose Reactjs for your next project is its one-way data flow. Reactjs uses a unidirectional data flow. Meaning, the developers cannot edit any component directly. They have to utilize the callback function in order to make changes in the components. This process is called one-way data binding. Reactjs uses Flux [https://www.freecodecamp.org/news/how-to-use-flux-in-react-example/], a JavaScript app architecture, to control the data flow from a single point. A unidirectional data flow helps Reactjs developers to gain better control over the web or mobile application. This enhances the flexibility of the application and makes it more efficient. 4. React native React Native [https://reactnative.dev/] is a custom renderer for Reactjs. Instead of using web components, React Native uses native components. In order to acquire a thorough understanding of React Native, a developer should be familiar with the basic Reactjs concepts. These include JSX, components, state, and props. After this stage, a developer is required to study the entire information specific to React Native, such as the native components. React Native converts the React code to make it compatible with Android and iOS platforms. On top of that, it also provides access to the native features of these platforms. 5. Declarative UI As mentioned earlier, Reactjs is the best for creating engaging and interactive user interfaces for mobile and web applications. In an event of data modification, Reactjs adequately renders and updates just the right components. It generates a simple view for each state of the application. This feature makes the code more readable and simpler to debug. 6. Component-based architecture The architecture of Reactjs is component-based. In other words, the UI of a React-based mobile or web application is divided into multiple components. Each component has its own specific logic. The logic is written in JavaScript instead of using templates. This enables Reactjs developers to pass the data throughout the application without affecting the DOM. The components of Reactjs play a major role in determining interactions and visuals in the applications. Why You Should Choose Reactjs For Your Next Project: Key Benefits Reactjs is jam-packed with features, the ones we mentioned above, and many more. If you compare React with Angular and Vue [https://www.thirdrocktechkno.com/blog/angular-vs-react-vs-vue-which-framework-to-use-in-2020/] , you will notice that React comfortably holds a middle ground. It is a top choice for both lightweight and large scale applications. Following are some of the main benefits of using Reactjs: 1. Speed and efficiency Why do we use Reactjs? For its speed and efficiency. Reactjs makes it possible for the developers to use individual parts of the application on the client-side as well as the server-side. Simply put, different developers or teams can write individual parts without any uncertainty. Any changes made will not disturb the entire logic of the application. Moreover, it enables developers to write clean & modular codes and break the applications into components. This facilitates code reuse and accelerates the development process. 2. Flexibility Reactjs is very different from other large monolithic frameworks. Due to a modular structure, its code is flexible and easy to maintain. This makes the applications more scalable and saves time & money of the enterprise in the long run. 3. Performance The main objective of Reactjs development services [https://www.thirdrocktechkno.com/services/web-development/reactjs-development/] is to provide high application performance. Some of the core features of Reactjs, such as a virtual DOM and server-side rendering, help in creating large-scale and complex apps that run incredibly fast. 4. Easy to learn For a developer who is already familiar with JavaScript, the deployment of Reactjs will be fairly easy and quick. As a matter of fact, an expert JavaScript developer can achieve proficiency in Reactjs development in a day or two. 5. Reactjs mobile development One of the major benefits of using Reactjs for web development is React Native, a framework for mobile app development [https://www.thirdrocktechkno.com/blog/12-best-frameworks-for-android-application-development-in-2020/] . Since the framework is based on Reactjs, JavaScript developers can easily shift to React Native and create mobile apps with a native look & feel. Furthermore, certain parts of a React web app can be utilized in a React Native mobile app. This explains why you should choose Reactjs for web development. 6. SEO An online business heavily relies on Search Engine Optimization (SEO) for its presence in the online market. The backend rendering in React JS websites significantly reduces the load time which makes them better optimized for search engines. In addition to that, the benefits of high speed and performance enhance the overall performance and SEO functionality. 7. Rich toolset Reactjs has a feature-rich ecosystem which comprises tools such as Flux or Redux. It also contains Nodejs on the backend. Node.js development trends in 2020 [https://www.thirdrocktechkno.com/blog/most-prominent-node-js-development-trends-in-2020/] are all about taking the performance of your application to the next level. Facebook has also added React developer tools and Chrome developer tools in Reactjs. These tools allow developers to discover child and parent components, observe component hierarchies, and much more. 8. Strong community support The large ecosystem of Reactjs is one of the reasons why you should choose Reactjs for your next project. Since it was launched by Facebook, Reactjs is still supported by the company. Other than that, more than 1,000 independent contributors regularly update the library. Also, various experts post free blogs and videos about Reactjs which makes the community stronger. Thanks to such powerful support from the community and the corporate; React is trustworthy and up-to-date technology. Top 6 React UI Component Libraries and Frameworks in 2020 Read More [https://www.thirdrocktechkno.com/blog/top-6-react-ui-component-libraries-and-frameworks-in-2020/] Reactjs Best Use Cases: When to use Reactjs? After taking a look at why you should choose Reactjs for your next project, it’s important to understand when to use Reactjs. To eliminate the errors of personal biases, contact a trustworthy Reactjs development company [https://www.thirdrocktechkno.com/services/web-development/reactjs-development/] to confirm the viability of your decision. The following are some of the top use cases for Reactjs. Use Reactjs for interactive, data-heavy dashboards Reactjs does offer ready-to-use templates for dashboards but those are not open-source tools. We don’t recommend you pay the heavy license fees to use these templates. However, it is much more feasible to build a dashboard using Reactjs. As you know by now, Reactjs boasts of a component-based architecture. This means with proper planning, you can reuse many components of your dashboard and make the code more modular. Secondly, dashboards need to update their UI components almost constantly. So you need a framework or a library that aids in the fast re-rendering of these UI components. Reactjs is the best solution for building data-heavy dashboards because of its virtual DOM. You just need to send the data through its API and the virtual DOM will ensure smooth and quick updates. In most cases, companies prefer to build dashboards as client-side single-page applications. Normally, SPAs rendered on the client-side have longer initial load time as the whole app needs to be downloaded simultaneously. Reactjs solves this problem with the help of isomorphic JavaScript. When you build a single-page web application with Reactjs, you can use the same code for client-side and server-side. As a result, Reactjs can load and display components on the browser while the SPA is still being downloaded. Use Reactjs for social networking web applications Social networking apps have remained the top use case for Reactjs since it was first used in building Facebook. If you want to build a social networking app, here is why you should choose Reactjs for your next project. It’s true that social networking apps have to reload a new page in response to certain user requests. However, each page in most social networking apps is built as an SPA using Reactjs. As a result, users get top-notch experience while using apps like Facebook and Twitter. Moreover, the essence of social media apps is real-time notifications. When you build a social networking web app with Reactjs, you can automate the communication between client and server using a web socket. This speeds up the process of data flow incredibly and your app is able to produce real-time notifications and engagements smoothly. Use Reactjs for eCommerce web applications eCommerce apps need rich features [https://www.thirdrocktechkno.com/blog/11-must-have-ecommerce-mobile-app-features/] and a seamless user interface to be successful. React-based eCommerce apps are slowly gaining traction now. The major reason is the exhaustive UI components that come built-in Reactjs library. However, eCommerce web apps can be very large and you must be cautious of building each component independent of each other. This also gives you the liberty to integrate third-party tools with different parts of your React-based eCommerce application. Again, code reusability offered by Reactjs proves to be of great help in building large scale eCommerce web applications. It not only saves development time but also reduces maintenance efforts in the future. Additionally, Reactjs also enables you with efficient state management. [https://kentcdodds.com/blog/application-state-management-with-react] This in turn results in better performance and optimized memory consumption in eCommerce web applications. For best results, choose the most beneficial technology stack for web application development [https://www.thirdrocktechkno.com/blog/how-to-choose-a-technology-stack-for-web-application-development/] and then see if using Reactjs with it can better your app’s performance. Use Reactjs for building Single-Page Applications (SPAs) Another common use case for Reactjs is building interactive single-page applications. Before you begin to consider the right tools and frameworks to use for your web application, you have to decide whether you want to build it as a multi-page or a single-page app. The debate around single-page apps vs multi-page apps can only be settled by understanding when to use single page and multi-page apps [https://www.thirdrocktechkno.com/blog/single-page-apps-vs-multi-page-apps-what-to-choose-for-web-development/] . Once you are determined to build a single-page web application, you can consult any leading web development company [https://www.thirdrocktechkno.com/services/web-development/]. The common advice you will hear from most would be to use Reactjs library for the same. Firstly, React-router is an excellent tool to facilitate efficient single-page navigation experience. Secondly, Reactjs developers can build and present complex views with server-side rendering using React. Other use cases of Reactjs One of the major use cases of Reactjs is cross-platform app development. Of course, you can’t reuse the same code for building a mobile app that you used for web app development. However, with React Native, you can use the same architecture for web as well as mobile app development. If you are planning on launching a mobile app after your main website, choosing Reactjs as one of the front end technologies [https://www.thirdrocktechkno.com/blog/does-your-web-application-need-a-front-end-framework/] will be very beneficial. Reactjs also comes with great support tools for progressive web app development. Moreover, it is also very easy to convert a regular Reactjs web app into a progressive web app. How Third Rock Techkno helps build efficient Reactjs-based applications Now that you have understood when and why you should choose Reactjs for your next project, it’s time to get started. Third Rock Techkno [https://www.thirdrocktechkno.com/] is an established Reactjs development company with rich experience in building robust, efficient Reactjs apps. With diversity and expertise at the core, we have put together the best Reactjs development teams that specialize in leveraging industry-leading technologies. To build your dream app with maximum ROI, hire Reactjs developers [https://www.thirdrocktechkno.com/hire-us/hire-web-developer/hire-reactjs-developer/] from our versatile teams. If you want to explore and polish your app idea, we would be glad to help you. Just drop your details here [https://www.thirdrocktechkno.com/contact-us/] and we will schedule a free consultation call for you.

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